I my earlier life, I’ve done a ton of things related to user analytics (like Google Analytics and some usability testing), so I’ll just file that stuff under this category. While working with Blue Meteorite, I’ve done a fair bit of Google Analytics analysis and some training sessions for customers and colleagues – and of course I continue to do that with Valo! It’s an interesting addition to the more technical stuff.

I nowadays also do Google AdWords, both with Valo and independently. It’s quite rewarding, and so different from programming, that it’s fun to do every now and then.

I’m actually also a certified Google professional, which is a fun addition to whatever stuff I’m normally doing, learning and studying :)